Thank you for visiting our site on Negril, Jamaica. Below is information on Negril including activities, tours, shopping, restaurants, night life, and other attractions. Once you are finished reading, be sure to visit our main page for other towns of Jamaica, pictures of Jamaica, facts about Jamaica, and other Jamaican links.

Negril has a number of unique attractions to enjoy. Dhana Car Rental and Tours, Ltd. can help you experience these sites by renting a car. Click to reserve online now or call toll free for more information: 1-866-276-1884 in North America or (876) 953-9555 in Jamaica. We offer rates as low as US$175 per week, plus taxes and insurance. Click here to find out why Dhana's rates are so low.

Known as the “Capital of Casual,” to introduce Negril, we have to quote Richard Hershman, the original owner of Rick's Cafe: “Your body has suddenly arrived where your mind has always been.”

This description seems adequate, but if you have a few moments to spare, read on.

Negril occupies no great place in the history books and especially not in the annals of naval warfare. British Admiral Benbow sailed ruefully into Negril (christened Negrillo by Spanish discoverers in 1494) and regrouped his forces after his ill-fated encounter with the French under Admiral DuCasse.

Negril was not too lucky for pirates, either. The infamous Calico Jack and Anne Bonney disported themselves in this area and were finally captured here. No doubt Negril's charm caused them to let down their guard.

Also in comparison to other vacation destinations on-island such as Montego Bay and Portland, Negril was more recently discovered. Even middle-aged Jamaicans remember when Negril was really nothing more than a lighthouse to guide ships around the rocky western coast, and its population consisted mostly of land crabs... big red ones, good for eating. Tourist accommodation then consisted of one house, which could be rented, called Llantrissant.

While Llantrissant is still there, this resort town has certainly evolved. Now accommodations range from hostelries and all-inclusive beachfront resorts to exclusive boutique hotels attracting the rich and famous.

Even after Negril began its first tentative steps on the road to resort fame, it maintained a very low profile, but it was impossible to keep such a place secret. The first to discover Negril’s charms were the “Hippies and Flower Children” of the 1960s, who naturally gravitated to the laid-back lifestyle here. Hippies were followed by the better-heeled visitor whose concept of paradise went beyond a hammock and palm-thatched bohio.

Nature blessed Negril with two shimmering beaches, including a seven-mile stretch of pristine white sand and majestic sunsets that will take your breath away. Hotels grace the shoreline, most of which welcome day visitors for a small fee or the cost of a few drinks at the bar.

Paradise comes in another guise as you leave this seven-mile strip and pass the roundabout in what could be called the center of Negril. From here the road meanders along to the West End, where hotels and restaurants cling to the cliff's edge. Here, there is no beach—white sand gleams from the seabed, there are caves to explore, and rocky bluffs where doughty souls may hurl themselves into the crystalline waters below.

It is easy to explore Negril; after all, it only has one road, running along the beach or the foreshore. There are shopping plazas at the roundabout in the center of Negril and on the hotel strip, plus two craft markets that are not difficult to find.